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Ashford Creative Wealth Maximization Strategies Newsletter - July 2010To view this month's newsletter, please click on the PDF file located at the bottom of the page. This month's newsletter features the following articles: TAMING THE INVISIBLE GORILLA Did you hear the one about the invisible gorilla? It’s the headline from a book that provides convincing evidence that most of our perceptions about the world around us are faulty. We misinterpret important information (or miss it altogether), our “best memories” are often wrong, and we confuse the appearance of confidence with competence. Because of these illusions that hold sway in our lives, and our unawareness of them, poor financial decisions are almost inevitable. And yet, there is a way to overcome the invisible gorillas in your life. DISABILITY INSURANCE: A Case Study in Illusions? Almost everyone understands that the ability to earn an income is their greatest financial asset, one that is essential to financial success. A disability that could interrupt or stop your ability to earn an income can derail all of your financial aspirations. So why don’t more people protect this critical financial asset? Probably because they choose illusions over reality. SHOULD A SECOND HOME BE THE ONLY ONE YOU OWN? The heyday of the single-family suburban residence as a default component in the American Dream may be passing. A short commentary on the idea of “estate property” and possible reasons more people might consider renting their principal residence.
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