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Britton Adams, ChFC®, CExPTM

Britton Adams, ChFC®, CExPTM

Gainesville Office

Britton Adams is the President of The Z Group and has a passion to serve and make a difference in the lives of others. Whether he is helping his clients to achieve the goals they have for their lives or giving back to his local community, he invests in the relationships he has to help people achieve their best.

Britton believes in helping his clients to plan based on what is most important to them, while still coaching his clients through balancing their short terms wants and their long terms needs. His strength lies in simplifying the process for his clients, educating them on important financial topics while skillfully managing the moving parts of each clients’ financial picture. His philosophy is based on meeting those crucial needs first while providing comprehensive strategies and services to help them achieve their long-term goals.

With his educational background focused on family financial management, Britton joined Ashford Advisors in 2004. His business is based in Gainesville, GA, though he works with professionals and business owners across the country. Britton is a frequent guest speaker at multiple dental and medical residency programs, and he understands the unique issues and financial pressures that these professionals face. With the time his clients have invested in their education and careers, Britton understands the importance of making sure his clients’ ideal financial lives become a reality.

Natives of Gainesville, Britton and his wife, Jennifer, are the proud parents of their son, Davis, and daughter, Elenora. They are members of Gwinnett Church located in north metro Atlanta. Active in his community, Britton has served in numerous leadership positions in several local civic organizations in the Atlanta and Gainesville areas. He is also a past President of the North Georgia Estate Planning Council. He is involved in the University of Georgia Alumni Association and is an avid Bulldog fan.

Education, Training, Memberships

  • Licensed Registered Representative and Financial Advisor with Park Avenue Securities, LLC (PAS)
  • National Association of Insurance and Financial Advisors (NAIFA), Atlanta Chapter
  • Chartered Financial Consultant (ChFC®), The American College
  • Certified Exit Planner (CExPTM), Business Enterprise Institute (BEI)
  • University of Georgia, Bachelor of Science, Consumer Economics, 2003
  • Association of Advanced Life Underwriters (AALU)


  • Named one of “NAIFA-Atlanta’s Top 40 Advisors Under 40”, 2012-2020*
  • Guardian Leaders Club, 2012-2018
  • Guardian Disability Insurance Inner Circle, 2012-2017

Registered Representative and Financial Advisor of Park Avenue Securities LLC (PAS). OSJ: 900 ASHWOOD PARKWAY, SUITE 400, ATLANTA GA, 30338, 770-3902600. Securities products and advisory services offered through PAS, member FINRA, SIPC. Financial Representative of The Guardian Life Insurance Company of America® (Guardian), New York, NY. PAS is a wholly owned subsidiary of Guardian. THE Z GROUP OF GEORGIA LLC is not an affiliate or subsidiary of PAS or Guardian. ASHFORD ADVISORS INC is not registered in any state or with the U.S. Securities and Exchange Commission as a Registered Investment Advisor. CA Insurance License Number - 0H18301, AR Insurance License Number - 8041659. *This award is not issued or endorsed by Guardian or its subsidiaries.